Yahoo! Another miracle cure bites the dust.
Oh... for those to lazy to follow the link...
[quote]FDA Rejects Health Claim for Green Tea
By ANDREW BRIDGES, Associated Press Writer
Tue May 9, 9:22 PM ET
WASHINGTON - There is no credible scientific evidence that drinking green tea reduces the risk of heart disease, federal regulators said Tuesday in rejecting a petition that sought to allow tea labels to make that claim.
The Food and Drug Administration said it reviewed 105 articles and other publications submitted as part of the petition but could find no evidence to support claims of the beverage's health benefits.
"FDA concludes there is no credible evidence to support qualified health claims for green tea or green tea extract and a reduction of a number of risk factors associated with CVD" or cardiovascular disease, Barbara O. Schneeman, director of the agency's Office of Nutritional Products, Labeling and Dietary Supplements, wrote in a letter denying the petition. The FDA posted the letter to its Web site Tuesday.
Ito En Ltd., a Japanese company that bills itself as the world's largest green tea company, and its U.S. subsidiary, Ito En (North America) Inc., petitioned the FDA in June 2005, seeking to make the claim that drinking at least five ounces of green tea a day may reduce the risk of heart disease.
A message left for a spokesman for Ito En (North America) Inc. was not immediately returned late Tuesday. A message left for the AAC Consulting Group, a Rockville, Md. company that filed the actual petition, also was not immediately returned.
Green tea is brewed from the leaves of Camellia sinensis, also known as Thea sinensis. Unlike black and oolong tea, green tea is made from unfermented tea leaves.
The FDA previously has said that green tea likely does not reduce breast, prostate or any other type of cancer risk.
Nonetheless, the belief that drinking green tea confers health benefits has driven its popularity over the last decade, the Tea Association of the United States has said.
A health claim, in the language of the FDA, characterizes the relationship between a substance and a reduction in the risk of contracting a particular disease.
Ang pagbalik ng comeback...
ano kaya effect nito sa business ng green tea companies (C2, One?), lakas pa naman nila ngayon..
Originally Posted by NazQ
personally I buy C2 & One simply because they taste good & have a refreshing taste.
i don't think people are drinking C2 for the health benefit of it.
Signature
Yes, they do. But not all people. The "green tea" mark on the label made it attractive to health-conscious buffs.Originally Posted by boybi
ah basta ang sarap ng pag t a e ko pag umiinom ako ng greentea.hehehehrehrher
Makes you wonder that many traditional Chinese/Japanese "medicines" are actually a form of faith-healing. The labels on the bottles saying it will cure this and that, puts a suggestion on people's minds that the body will respond to the suggestion and so it cures itself, eventhough these "medicines" are almost similar to placebo.
Sabi nga ni Jesus dun sa batang merong leprosy, "Go forth my child, your faith has made you well". (Para sa mga Christians lang ito ha)
i think its more on the branding, like a news is published that c2 uses green tea which has these lots of benefit, so they go after the trend, yet this publicity tend to under rate the effects of green tea, the challenge point is how c2 could retain its market, thay had made a good entry, so if pipol like the taste of c2, well and good they cud sustain the market demand after a negative publicity
a publicity whether neagtive or positive is still a publoicity and pipol will talk about it,often times the plan of a company is to make a negtative write ups first, then gossipers will talk about it, so theres a range in media output, after which the company will release a counter claim(planned, i suppose) to regain whatever a bad write up has created=)
dapat nag advertising nalang ako, hehehe
i think the supposed health benefits are what hooks us at the start -- then the taste/sweetness makes sure we *stay* hooked
C2? Healthy? With all that sugar? I tried C2 lite and there were so many additives in it, it made my pee hurt (usually, it takes a strong softdrink to do that).![]()
Ang pagbalik ng comeback...
C2's healthy claim is so funny, but people buy into advertising so much dito anyway hehe.